One of today top new business headline connects very well to the be USEFUL prinicple.
Pebble a new watch collected a record amount of money on KickStarter. The funding of the project started only one week ago and they already raised 3.3 Million USD, this way setting a new record.
Let see where the story ends up, but definitely those guys at Pebble touched on something that users really appreciate.
Pebble is the first watch built for the 21st century. It’s infinitely customizable, with beautiful downloadable watchfaces and useful internet-connected apps. Pebble connects to iPhone and Android smartphones using Bluetooth, alerting you with a silent vibration to incoming calls, emails and messages. While designing Pebble, we strove to create a minimalist yet fashionable product that seamlessly blends into everyday life.