Interesting discussion on the <re/code> conference with Jimmy Iovine (ex Beats) and Eddy Cue (Apple).
Iovine speaks about how the experience chain of listening music became disrupted in the last couple of years, how at Beast they try to bring back the right way of listening, the right “sequence” of listening music.
I think Iovine is targeting the topic from the right point, he puts the customer in the centre of the development process, you can see that he feels the customer. Looking fwd. what comes out from the joint work with Apple.
Watch the video to make you own opinion: